The MS in Marketing Science specializing in Mobile Intelligence prepares students to leverage data-driven marketing strategies. Graduates develop technical and analytical skills essential for attracting, retaining, and growing customer bases in a technology-driven world.
This 36-credit program focuses on consumer analytics, digital marketing, and mobile intelligence. Students will master data analysis and marketing technologies to stay ahead in the competitive landscape.
The program takes 1.5 years and requires 36 credits.
A bachelor’s degree, official transcripts, résumé, and statement of purpose.
Yes, the program is available both on-campus and online.
Graduates can pursue roles such as Chief Marketing Officer, VP/Director in advertising agencies, and other senior management positions.